Fortnite, Rocket League Get Hyundai IONIQ 6 for World Cup Collab

Epic Games is bringing World Cup fever to its two biggest titles. A new partnership with Hyundai launches today, bringing themed content to both Fortnite and Rocket League. Players can unlock the sleek Hyundai IONIQ 6 N Line vehicle across both games. Expect in-game challenges, custom content, and creator tournaments. The events kick off June 11 and run until July 19.
Rocket League players can grab the IONIQ 6 N Line and a special FIFA World Cup 2026 decal. They'll compete on leaderboards, with rewards tied to the winning nation. Hyundai is even hosting the "Next Starts Now Cup," a Rocket League tournament featuring pros and influencers using the IONIQ 6 N Line, livestreamed for fans.
Fortnite also gets in on the action from June 25 to July 19. Players will find Hyundai-branded content and new ways to interact with the IONIQ 6 N Line in-game. Beyond the digital world, this collaboration extends offline. Select Hyundai Motorstudio locations will host FIFA World Cup-themed exhibitions and gaming zones, letting visitors experience the IONIQ 6 N Line in person. It’s a full-court press for brand engagement, gearing up for future global events like the 2026 World Cup.
“It’s a full-court press for brand engagement, gearing up for future global events like the 2026 World Cup.”
Catzye Take
This is a massive cross-promotional play. It's not just a skin pack; it's a full event tied to a real-world sporting phenomenon. Fans will be curious to see how deep the integration goes and if this sets a new standard for future collaborations between games and major global events.
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